Book of Branding - a guide to creating brand identity for start-ups and beyond (Malinic Radim)(Paperback / softback)

Book of Branding - a guide to creating brand identity for start-ups and beyond (Malinic Radim)(Paperback / softback)

Book of Ideas - A Journal of Creative Direction and Graphic Design - Volume 1 (Malinic Radim)(Paperback / softback)

Book of Ideas - a journal of creative direction and graphic design - volume 2 (Malinic Radim)(Paperback / softback)

Win Out: The Best of Sports Graphic Design and Branding (Publications Sandu)(Pevná vazba)

In sports branding, visual language is key to establishing an identity, creating a fan base and generating positive influence. Win Out: The Best of Sports Graphic Design and Branding showcases more than 80 global designs for sports brands and events, and provides interviews with the designers and

Identity Designed: The Definitive Guide to Visual Branding (Airey David)(Pevná vazba)

Ideal for students of design, independent designers, and entrepreneurs who want to expand their understanding of effective design in business, Identity Designed is the definitive guide to visual branding. Written by best-selling writer and renowned designer David Airey, Identity Designed

Personal Branding for Dummies (Chritton Susan)(Paperback)

The simple guide to managing your personal brand, a vital element of success in the professional world Personal Branding For Dummies, 2nd Edition, is your guide to creating and maintaining a personal trademark by equating self-impression with other people's perceptions. This updated edition

Audio Branding: Using Sound to Build Your Brand (Minsky Laurence)(Paperback)

Audio Branding is a concise, practical guide on the influential world of audio branding - what it is, why it's important, and how it can be used to enhance a brand. Consider the familiar tune of a branded ringtone, the bubbly sounds of Skype, and even the chosen sound bite for a branded car

Beyond Talent: Creating a Successful Career in Music (Beeching Angela Myles)(Paperback)

Widely considered a classic, Beyond Talent is the 'go to' guide for musicians. This newly revised and updated 3rd edition cracks the code of how to build a creatively fulfilling career in music. With key insights into the mindset issues that often plague musicians, veteran career coach Angela Myles

The Brand Gap: Revised Edition (Neumeier Marty)(Paperback)

All the secrets to creating a brand identity that resonates across every aspect of a business--including its Web site and overall strategy - With clients like Kodak, Sun, and Procter and Gamble, author Marty Neumeier is one of today's most well-known and respected authorities on the topic of

Brand DNA: Uncover Your Organization's Genetic Code for Competitive Advantage (Chapman Carol)(Paperback)

Simplified branding. Whether you're a start-up or a seasoned entrepreneur, this step-by-step, brand-defining methodology guides you and your employee teams toward uncovering your brand's unique genetic code; your Dimensional Nucleic Assets(r), from the inside out. Once defined, your business begins

Brand Leadership (Aaker David A.)(Paperback / softback)

The leading consultant on branding returns with an instant classic: a top to bottom guide to winning the battle of the

Brand Tuned: The New Rules of Branding, Strategy and Intellectual Property (Smith Shireen)(Paperback)

End We Start From (Hunter Megan)(Paperback / softback)

For fans of Station Eleven, an extraordinary story of motherhood in a world changed beyond

The Gender Identity Workbook for Kids: A Guide to Exploring Who You Are (Storck Kelly)(Paperback)

'A sensitive and empowering exploration of identity and expression that both educates and celebrates.' --School Library JournalThe Gender Identity Workbook for Kids offers fun, age-appropriate activities to help your child explore their identity and discover unique ways to navigate gender

Baby Bliss - Your One-stop Guide for the First Three Months and Beyond (Karp Harvey)(Paperback / softback)

Creating Back Scenes for Model Railways and Dioramas (Wright David)(Paperback)

This book is a comprehensive guide for both railway and diorama modellers to create convincing back scenes. If a modeller is prepared to go to great lengths to achieve realism in the locomotives, rolling stock and buildings, this should be carried through to the scenics. It covers choosing the

Martketing: The Heart and the Brain of Branding (Sanchez Lamelas Javier)(Paperback)

Secrets, lessons and insights from the frontline of world-class branding and marketing. This book exposes the marketing secrets and lessons learnt from one of the world's most exciting global brands-Coca Cola-and how you can apply them to your own brand. It explores the core beliefs and principles

Demelza (Graham Winston)(Paperback / softback)

The second book in the legendary Poldark series follows the start of married life for Demelza and Ross

The Art of Stone Painting: 30 Designs to Spark Your Creativity (Bac F. Sehnaz)(Paperback)

'A helpful guide for creating mini masterpieces.' -- Looking for a Good Book 'A fantastic book ' -- The Classy Chics Transform ordinary stones into colorful works of art with this easy-to-follow guide. Popular stone artist F. Sehnaz Bac, a seasoned archaeologist who markets her painted Sassi

Simplicity of Dementia - A Guide for Family and Carers (Buijssen Huub)(Paperback / softback)

This book offers an accessible and sympathetic introduction for relatives, carers and professionals looking after or training to work with people with dementia. Drawing on the two `laws of dementia', the author explains the causes of communication problems, mood disturbances and `deviant'

RSPB First Book of Butterflies and Moths (Niemann Derek)(Paperback / softback)

Beautifully illustrated first spotter's guides for 4-7

Rethinking Prestige Branding: Secrets of the Ueber-Brands (Schaefer Wolfgang)(Paperback)

Prestige brand experts JP Kuehlwein and Wolfgang Schaefer uncover the formula for what drives the success of iconic brands, offering a behind-the-scenes look into not just the practical marketing of brands, but how consumers respond to them psychologically and emotionally. With insights from

B2B Brand Management (Kotler Philip)(Pevná vazba)

This book is one of the first to probe deeply into the art and science of branding industrial products. As products become increasingly similar, companies are turning to branding as a way to create a preference for their offerings. Branding has been the essential factor in the success of consumer

Natural History Museum Book of Rocks & Minerals - A concise reference guide (Pellant Chris)(Paperback / softback)

A comprehensive, illustrated identification guide for beginners and serious collectors alike, featuring special colour photography of specimens held at the Natural History Museum,