The Network Always Wins: How to Influence Customers, Stay Relevant, and Transform Your Organization to Move Faster Than the Market (Hinssen Peter)(Pevná vazba)

The Network Always Wins: How to Influence Customers, Stay Relevant, and Transform Your Organization to Move Faster Than the Market (Hinssen Peter)(Pevná vazba)

The Definitive Business Guide to Surviving and Innovating in the Digital Age The world is changing faster than ever. With the rise of new digital markets and the consequent network-ization of our environment, the phrase 'The customer is always right' takes on a whole new meaning. This powerful

The Offer You Can't Refuse: What If Customers Want More Than Excellent Service? (Van Belleghem Steven)(Paperback)

How can you stay relevant for your customers? The answer is a combination of the following three factors: technology, personal involvement and social

Data Driven Business Transformation: How to Disrupt, Innovate and Stay Ahead of the Competition (Jackson Peter)(Pevná vazba)

Data Driven Business Transformation walks you through the journey of how to transform your business to unleash all that hidden value. It makes the business case, taking the reader stage by stage, using real world examples, through practical steps and learnings from people who have done this and

Virtual Power Teams: How to Deliver Products Faster, Reduce Costs, and Develop Your Organization for the Future! (Ivanov Peter)(Paperback)

Reinventing the Product: How to Transform Your Business and Create Value in the Digital Age (Schaeffer Eric)(Pevná vazba)

Create the personalized and compelling experiences that today's customers expect by harnessing AI and digital technologies to create smart connected products, with this cutting-edge guide from senior leaders at Accenture. Digital technology is both friend and foe: highly disruptive, yet it cannot

Stories That Stick: How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business (Hall Kindra)(Pevná vazba)

What stories do you need to tell, and how do you tell them?Stories That Stick provides a clear framework of ideals and a concise set of actions for you to take complete control of your own story, utilizing the principles behind the world's most effective business storytelling

Living the Brand: How to Transform Every Member of Your Organization Into a Brand Champion (Ind Nicholas)(Pevná vazba)

Your company's workforce is its most valuable asset. It is the employees who translate your organization's strategy into reality, interact with consumers and determine the corporate brand. Living the Brand demonstrates how you can empower and enthuse your employees to create 'brand champions'. This

Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, & Be Generally Amazing on All Social Networks That Matter (Kerpen Dave)(Paperback)

Harness the power of social media to attract new customers and transform your business! More than three billion people are now on social media. If you're not in the social media marketing game, you're not in the game at all. From one of the world's leading figures in the world of social media

The Customer Communication Formula: How to communicate with your customers and boost your customer service brand (Purvis Charlotte)(Pevná vazba)

Pick Up the Phone and Sell: How Proactive Calls to Customers and Prospects Can Double Your Sales (Goldfayn Alex)(Pevná vazba)

In a digital world when everyone gets more email and text than they can process, the single most effective way to sell to customers remotely is over the phone. Unfortunately, many sales professionals lack the confidence and technique to do this effectively. Just Pick Up The Phone is a definitive

Up the Organization: How to Stop the Corporation from Stifling People and Strangling Profits (Townsend Robert C.)(Pevná vazba)

Although it was first published more than thirty-five years ago, Up the Organization continues to top the lists of best business books by groups as diverse as the American Management Association, Strategy + Business (Booz Allen Hamilton), and The Wharton Center for Leadership and Change Management

The Future Is Faster Than You Think: How Converging Technologies Are Transforming Business, Industries, and Our Lives (Diamandis Peter H.)(Pevná vazba)

From the New York Times bestselling authors of Abundance and Bold comes a practical playbook for technological convergence in our modern era. In their book Abundance, bestselling authors and futurists Peter Diamandis and Steven Kotler tackled grand global challenges, such as poverty, hunger, and

Customer-Centric Marketing: Build Relationships, Create Advocates, and Influence Your Customers (Cundari Aldo)(Pevná vazba)

The practical, expert guide to reaching the new consumer Customer-Centric Marketing is a comprehensive game plan on succeeding in the new marketing landscape by focusing on the customer. Written by one of Canada's top communications pioneers, this book examines the complex forces influencing the

Influence and Impact: Discover and Excel at What Your Organization Needs from You the Most (Bradt George B.)(Pevná vazba)

Optimize your career development by focusing on what your job requires and what your colleagues need Doing the right job the right way is critical to your professional success. Influence and Impact: Discover and Excel at What Your Organization Needs From You The Most provides an easy-to-follow,

Move: How Decisive Leaders Execute Strategy Despite Obstacles, Setbacks, and Stalls (Azzarello Patty)(Pevná vazba)

Move past the obstacles and implement your new strategy Move is your guide to mobilizing your whole organization to take your business forward. Whatever your needed transformation may be: a new initiative, a new market, a new product, your fresh strategy is up against a powerful foe: an

The Emotionally Healthy Leader: How Transforming Your Inner Life Will Deeply Transform Your Church, Team, and the World (Scazzero Peter)(Pevná vazba)

Becoming a Better Leader Starts with a Transformed Inner LifeDo you feel too overwhelmed to enjoy life, unable to sort out the demands on your time? Are you doing your best work as a leader, yet not making an impact? Have you ever felt stuck, powerless to change your environment?In The Emotionally

Listen Up!: How to Tune in to Customers and Turn Down the Noise (Mangia Karen)(Pevná vazba)

There's one voice that matters more than any other: the voice of the customer. Learn how to fully understand the number one source of your organization's prosperity, profits, and productivity. These actionable insights will help you to better connect with your customers and gain an undeniable lead

The High-Velocity Edge: How Market Leaders Leverage Operational Excellence to Beat the Competition (Spear Steven)(Pevná vazba)

Generate Better, Faster Results-- Using Less Capital and Fewer Resources ' The High-Velocity Edge] contains ideas that form the basis for structured continuous learning and improvement in every aspect of our lives. While this book is tailored to business leaders, it should be read by high school

Start at the End: How Companies Can Grow Bigger and Faster by Reversing Their Business Plan (Lavinsky David)(Pevná vazba)

Re-focus your business plan and achieve the success your business deserves Business owners, and their teams, often lose their way in the midst of the day-to-day stress of generating sales and profits. Whether your goal is selling millions of your product, expanding operations to a new location, or

Step Up, Step Back: How to Really Deliver Strategic Change in Your Organization (Johnson Elsbeth)(Pevná vazba)

Many strategic change efforts fail. And virtually all of them are harder than they need to be. Why is this? And what can we do to make change more likely to stick?Dr. Elsbeth Johnson, a former equity analyst and London Business School Professor now teaching at MIT, has spent a decade researching

The Storytelling Edge: How to Transform Your Business, Stop Screaming Into the Void, and Make People Love You (Snow Shane)(Pevná vazba)

'A terrific and timely book that makes a compelling case for fundamentally rethinking how your business communicates. Recommended!'--Jay Baer, founder of Convince & Convert and author of Hug Your Haters'Once upon a time, storytelling was confused with talking at people. Not anymore. Shane and Joe

The Regenerative Life: Transform Any Organization, Our Society, and Your Destiny (Sanford Carol)(Pevná vazba)

Dear Friends. Pay attention, please. I have no z-e-r-o doubt that The Regenerative Life will be a solid-gold winner. --Tom Peters The world often falls short of the way we'd like it to be, and our power to make even just a little difference can seem limited. Sometimes it feels like you need to be a

How to Train Your Skateboard - Jack Francis

The thirteen tricks and moves that all skaters need, stylishly presented. The beginner skateboarder will learn about their board and how to maintain it, a little about skatepark etiquette and safety, and all the basic moves necessary to get off to a confident start. The book then takes the

Brand Relevance (Aaker David A.)(Pevná vazba)

Branding guru Aaker shows how to eliminate the competition and become the lead brand in your market This ground-breaking book defines the concept of brand relevance using dozens of case studies-Prius, Whole Foods, Westin, iPad and more-and explains how brand relevance drives market dynamics, which