Lead Generation for Dummies (Rothman Dayna)(Paperback)

Lead Generation for Dummies (Rothman Dayna)(Paperback)

Lead Generation for Dummies (Rothman Dayna)(Paperback)

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Lead Generation for Dummies (Rothman Dayna)(Paperback) - popis produktu

Learn how to get your message heard above the online noise

The buying process is greatly changed. With the Internet, the buyer is in charge. If your product is going to compete, you need to master 21st century lead generation, and this book shows you how. It's packed with effective strategies for inbound and outbound marketing tactics that will generate leads in today's market. You'll learn the basics of lead generation, inbound and outbound marketing, lead nurturing, ways to track ROI, and how to score leads to know when one is 'hot'. Follow the steps to create your own personalized lead generation plan and learn how to sidestep common pitfalls.

  • Lead generation involves a strategy for generating consumer interest and inquiry into your product as well as a process for nurturing those leads until each is ready to buy
  • Techniques include content

Lead Generation for Dummies (Rothman Dayna)(Paperback) - historie ceny a dostupnosti

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