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Your hands-on introduction to modern business and businesseducation
Whether you're deciding on a course of study, headed touniversity, or settling down to your first year, BusinessStudies For Dummies provides you with a thorough overview ofthe subjects that form the foundation of a business studiesdegree.
You'll get trusted, easy-to-follow coverage of all the topicsyou'll encounter: business start-up, accounting and finance, operations, human resources, management, analytics, businessenvironment, and economics.
With Business Studies For Dummies, you'll be one stepahead of the competition--at university and on the
Growing a small business requires more than just sales Business Development For Dummies helps maximise the growth of small- or medium-sized businesses, with a step-by-step model for business development designed specifically for B2B or B2C service firms. By mapping business development to customer
Shape the leadership of tomorrow Business Coaching & Mentoring For Dummies provides business owners and managers with the insight they need to successfully develop the next generation of leaders. Packed with business-led strategies, key concepts, and effective techniques, this book equips you with
Shaping up for a triathlon is serious business. TriathlonTraining For Dummies is packed with insider tips and provenmethods for training for a triathlon and pumping yourself into thebest possible shape by race day. It helps you find the motivationyou need to stick to your program, eat better to
Attract the very best talent with a compelling employer brand Employer Branding For Dummies is the clear, no-nonsense guide to attracting and retaining top talent. Written by two of the most recognized leaders in employer brand, Richard Mosley and Lars Schmidt, this book gives you actionable advice
Learn streamlined management and maintenance capabilities for Microsoft 365 Business If you want to make it easy for your teams to work together using the latest productivity solutions with built-in security--while saving thousands of dollars in implementing the solution--you've picked the right
The easy way to grasp and use gamification concepts in business Gamification is a modern business strategy that leverages principles from games to influence favorable customer behavior on the web in order to improve customer loyalty, engagement, and retention. Gamification can be used by any
The bestselling GCE Business Studies texts updated and improved for the new
Find workplace success There are some things that will never go out of style, and good business skills are one of them. With the help of this informative book, you'll learn how to wear multiple hats in the workplace no matter what comes your way--without ever breaking a sweat.Compiled from eight of
Save time, save money, and grow your business with more effective CRM CRM For Dummies is the small business leader's guide to managing customer interactions. Customer relationship management is a critical part of any business, and it encompasses everything from business strategy and HR to sales,
Ready to hone your storytelling skills and craft a compelling business narrative? Professionals of all types -- marketing managers, sales reps, senior leaders, supervisors, creatives, account executives -- have to write. Whether you're writing an internal email or a social media post, a video
Start your music career off right with this fun guide to the music industry Music Business For Dummies explains the ins and outs of the music industry for artists and business people just starting out. You'll learn how file-sharing, streaming, and iTunes have transformed the industry, and how to
The Cambridge Business English Dictionary is ideal for business English students, business studies students and anyone using English in their work. Informed by the unique Cambridge English Corpus, the dictionary has over 35,000 words, phrases, and meanings, and includes business-specific vocabulary
Your handy, authoritative guide to small business HR Packed with practical tips and advice on how to handle tricky people situations in the workplace, this friendly guide shows anyone without a ton of HR experience how to correctly--and legally--utilise HR practises within a small business. From
Everything you need to know to design a profitable business plan Whether you're starting a new business or you've been trading for a while, Creating a Business Plan For Dummies covers everything you need to know. Figure out whether your business idea is likely to work, how to identify your
Achieve business success with Neuro-linguistic Programming People around the globe use NLP to improve their communication skills, build rapport, make positive changes, and accomplish their goals. When used in a business context, NLP techniques can transform both your own and your team's
Crunch numbers and calculate business solutions with this straightforward guideNow, it is easier than ever before to understand complex mathematical concepts and formulas and how they relate to real-world business situations. All you have to do it apply the handy information you will find in
Your own in-house legal advisor--at a fraction of the cost Written in plain-English for business people without any legal training, Law For Small Business For Dummies covers everything you need to be aware of regarding the law when you're starting and running your own business. Cutting through the
Whether you're a novice or a seasoned retail entrepreneur, Retail Business Kit For Dummies shows you how to start and run your business in today's retail marketplace--from your original dream and the day-to-day operation to establishing a connection with customers and increasing your sales, both on
Use Lean Six Sigma to transform your business. Lean Six Sigma is a powerful method for improving both the efficiency and quality of projects and operations. In this new book, the team that bought you Lean Six Sigma For Dummies shows you how to take Lean Six Sigma to the next level and manage
You're intelligent, right? So you've already figured out that Business Intelligence can be pretty valuable in making the right decisions about your business. But you've heard at least a dozen definitions of what it is, and heard of at least that many BI tools. Where do you start? Business
A clear and concise introduction to statistics for business and management students, demonstrating how important statistics are in the business decision-making process and covering everything from conducting a survey and collecting data, to summarizing statistical data, and presenting findings
Grow your business, build your career, find more customers, and build a valuable support network of likeminded business people. Networking is a crucial skill for all professionals and business owners. Quite simply, it's a fast and effective way to build your business or career - and excellent
A practical, easy-to-understand guide to Balanced Scorecard for busy business leaders The Balanced Scorecard method is an analysis technique designed to translate an organization's mission and vision statement and overall business strategies into specific, quantifiable goals, and to monitor the