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How the transformation of social media platforms and user-experience have redefined the entertainment industry
In a little over a decade, competing social media platforms, including YouTube, Facebook, Twitter, Instagram, and Snapchat, have given rise to a new creative industry: social media entertainment. Operating at the intersection of the entertainment and interactivity, communication and content industries, social media entertainment creators have harnessed these platforms to generate new kinds of content separate from the century-long model of intellectual property control in the traditional entertainment industry.
Social media entertainment has expanded rapidly and the traditional entertainment industry has been forced to cede significant power and influence to content creators, their fans, and subscribers. Digital platforms have created a natural market for
How the transformation of social media platforms and user-experience have redefined the entertainment industryIn a little over a decade, competing social media platforms, including YouTube, Facebook, Twitter, Instagram, and Snapchat, have given rise to a new creative industry: social media
Explores new perspectives on social media entertainment There is a new class of cultural producers--YouTube vloggers, Twitch gameplayers, Instagram influencers, TikTokers, Chinese wanghong, and others--who are part of a rapidly emerging and highly disruptive industry of monetized 'user-generated'
A concise introduction to the key ideas and issues in the study of media economics, drawing on a broad range of case studies - from Amazon and Twitter, to Apple and Netflix - to illustrate how economic paradigms are not just theories, but provide important practical insights into how the media
In the weird glow of the dying millennium, Michael Lewis set out on a safari through Silicon Valley to find the world's most important technology entrepreneur. He found this in Jim Clark, a man whose achievements include the founding of three separate billion-dollar companies. Lewis also found much
Technology--The Tool to Introduce the World to Christ Most of us love technology. Social media keeps us connected. New apps and technological advancements provide more opportunities for personal and business use. But did you ever stop to think about how technology may be the modern-day equivalent
The new media landscape touches every aspect of our social, political and cultural lives. It is more important than ever, therefore, that we are able to understand and explain the complexity of our digital world. Understanding New Media gives students the tools and the knowledge they need to make
An understanding of social policy is crucial for social workers as it underpins and shapes the legislative framework that they work within. From safeguarding service users and enabling them to improve their lives, to protecting the most vulnerable in society, social policy also has a vital role to
The world is in the midst of a social media paradigm. Once viewed as trivial and peripheral, social media platforms like Twitter, Facebook and WeChat have become an important part of the information and communication infrastructure of society. They are bound up with business and politics as well as
Two cornerstones of liberalism from the great social radical of English philosophy John Stuart Mill was a prodigious thinker who sharply challenged the beliefs of his age. In On Liberty, one of the sacred texts of liberalism, he argues that any democracy risks becoming a 'tyranny of opinion' in
From the author of the #1 bestseller THE BIG SHORT and the original business classic LIAR'S POKER comes the definitive 21st-century business
Good Dogs explores the intersection of didacticism, Chinese vernacular scholarship, social criticism, and commercial storytelling in late Tokugawa Japan through an examination of a masterpiece of 19th century popular fiction: the novel Nansō Satomi hakkenden (The Lives of the Eight Dogs of the
Social media platforms have captured the attention and imagination of many millions of people, enabling their users to develop and display their creativity, to empathize with others, and to find connection, communication and communion. But they are also surveillance systems through which those
Addresses the developmental history of and trends in new media in China Demonstrates how new media profoundly influences media ecology and all aspects of society Illustrates how new media is facilitating social development and transformation in China
Tudor and Stuart Britain charts the political, religious, economic and social history of Britain from the start of Henry VII's reign in 1485 to the death of Queen Anne in 1714, providing students and lecturers with a detailed chronological narrative of significant events, such as the Reformation,
Updated to include a new chapter about the influence of social media and the Internet--the 20th anniversary edition of Bowling Alone remains a seminal work of social analysis, and its examination of what happened to our sense of community remains more relevant than ever in today's fractured
Social media communications play a huge role in the day-to-day operations of sport teams and organizations. Both current and aspiring sport business professionals need to know how to best leverage social media to meet their organizational goals, and Social Media and Sports With Web Resource will
The Dark Side of Social Media: Psychological, Managerial, and Societal Perspectives examines how social media can negatively affect our lives. The book tackles issues related to social media such as emotional and mental health, shortened attention spans, selective self-presentation and narcissism,
Two defense experts explore the collision of war, politics, and social media, where the most important battles are now only a click away. Through the weaponization of social media, the internet is changing war and politics, just as war and politics are changing the internet. Terrorists livestream
THE 'BIBLE OF SPONSORSHIP'--UPDATED WITH NEW SOCIAL MEDIA AND OTHER DIGITAL STRATEGIES The Sponsorship Seeker's Toolkit, fourth edition, makes cutting-edge, best-practice sponsorship not only achievable, but sensible and straightforward. Corporate sponsorship experts Kim Skildum-Reid and Anne-Marie
How to navigate the potential pitfalls of activity on social media and develop good mental
As the landscape of recruiting changes, different methods are needed to reach talent, and social media is a key channel. However, many HR and recruiting professionals are not equipped with the expertise to create a social media recruiting strategy.In a series of easy to follow chapters and
Social theory needs to be completely rethought in a world of digital media and social media platforms driven by data processes. Fifty years after Berger and Luckmann published their classic text The Social Construction of Reality, two leading sociologists of media, Nick Couldry and Andreas Hepp,
The election of Donald Trump and the great disruption in the news and social media.Donald Trump's election as the 45th President of the United States came as something of a surprise--to many analysts, journalists, and voters. The New York Times's The Upshot gave Hillary Clinton an 85 percent chance
A new 'textual studies' and archival approach to the investigation of works of new media and electronic literature that applies techniques of computer forensics to conduct media-specific readings of William Gibson's electronic poem 'Agrippa,' Michael Joyce's Afternoon, and the interactive game