Gamification for Tourism (Xu Feifei)(Paperback)

Gamification for Tourism (Xu Feifei)(Paperback)

This book examines the cutting-edge concept of gamification in tourism. The chapters offer valuable insights and examples of best practice and address key issues of game mechanism and game design principles. This will be useful for students and researchers in tourism marketing, smart tourism and

Business Gamification for Dummies (Duggan Kris)(Paperback)

The easy way to grasp and use gamification concepts in business Gamification is a modern business strategy that leverages principles from games to influence favorable customer behavior on the web in order to improve customer loyalty, engagement, and retention. Gamification can be used by any

Gamification Marketing for Dummies (Chishti Zarrar)(Paperback)

Grow your customer base with games Gamification is the practice of adding elements of gameplay into marketing materials to better engage customers. In Gamification Marketing For Dummies, you'll learn to use this proven strategy to capture the attention of your target markets and boost your results

MARKETING FOR HOSPITALITY AND TOURISM (PHILIP KOTLER)(Paperback)

Research Methods for Leisure and Tourism (Veal A.)(Paperback / softback)

Marketing for Tourism, Hospitality & Events: A Global & Digital Approach (Hudson Simon)(Paperback)

Framed within basic marketing principles, Marketing for Tourism, Hospitality & Events highlights the global shift in tourism demographics today, placing a particular emphasis on the role of digital technology and its impact on travel products and services. Covering developments across a broad

Garden Tourism (Benfield Richard W.)(Paperback)

Garden visitation has been a tourism motivator for many years and can now be enjoyed in many different forms. Private garden visiting, historical garden tourism, urban gardens, and a myriad of festivals, shows and events all allow the green-fingered enthusiast to appreciate the natural world. This

Issues in Cultural Tourism Studies (Smith Melanie K.)(Paperback)

The third edition of Issues in Cultural Tourism Studies provides a vital framework for analysing the complexity of cultural tourism and its increasing globalization in existing as well as emergent destinations of the world. It focuses in particular on the need for even more creative tourism

Crisis and Disaster Management for Tourism, 38 (Ritchie Brent W.)(Paperback)

This book provides a strategic approach to understanding the nature of tourism crises and disasters highlighting the need for integrated crisis and disaster planning, response and long term recovery strategies. It will be essential reading for tourism academics as well as tourism managers and

Tourism (Robinson Peter)(Paperback)

Fully revised Tourism, second edition. covers aspects of tourism from a modern perspective, providing students with a range of theoretical and research-based explanations, supported by examples, case studies and unique insights from industry representatives. The many facets of tourism management

Gamification: Playing for Profits (Collins Chris)(Paperback)

Today more than ever, companies large and small are using game-based learning to generate and improve employee motivation. In fact, 87% of employees from just about every industry say Gamification makes them more productive workers.The explosion of Gamification is why noted 'turnaround' specialist

Heritage Tourism (Timothy Dallen)(Paperback / softback)

Refashioning Concrete: Material, Design and Creation by Bentu (Gang Xu)(Paperback)

A beautifully photographed book on the cutting edge Chinese design firm Bentu, known for their attention to sustainability, reusability, and

Tourism Information Technology (Benckendorff Pierre J.)(Paperback)

Official Examination Papers of HSK - Level 1 2014 Edition (Lin Xu)(Paperback / softback)

Official Examination Papers of HSK - Level 3 2014 Edition (Lin Xu)(Paperback / softback)

Tourism: Principles and Practice (Fletcher John)(Paperback / softback)

Sport Tourism Development (Higham James)(Paperback)

This book explores sport-related tourism and presents multidisciplinary perspectives of sport tourism, as structured by the geographical concepts of space, place and environment. It offers a comprehensive update of the discussions presented in the two previous editions and aims to advance

Film-Induced Tourism (Beeton Sue)(Paperback)

This research-based monograph presents an introduction to the concept of film-induced tourism, building on the work of the seminal first edition. Many new case studies exploring the relationship between film and TV and tourism have been added and existing cases have been updated. The book

Entrepreneurship in Hospitality and Tourism - a global perspective(Paperback / softback)

'Entrepreneurship in Hospitality and Tourism: a global perspective' gives a new and definitive overview of the vital role and effective practice of entrepreneurship in one of the most dynamic industry sectors in the world. The highly qualified international team of contributors ensures a global

Cambridge Igcse Travel and Tourism (Smith John D.)(Paperback)

Endorsed by University of Cambridge International Examinations. Cambridge IGCSE Travel and Tourism has been written specifically for the Cambridge IGCSE Travel and Tourism syllabus. Sections have been split into units, each dealing with a particular topic, and are cross-referenced to other units

Tourism Economics and Policy, 2nd Edition (Dwyer Larry)(Paperback)

Tourism and Development: Concepts and Issues (Sharpley Richard)(Paperback)

This book explores the relationship between tourism and development and establishes a conceptual link between the interconnected disciplines of tourism studies and development studies. This new edition includes updated chapters drawing on contemporary knowledge as well as 5 new chapters that

Next Generation Tourism: Touching the Ground Lightly (Spence John)(Paperback)

The book features current sustainability and material research and design for innovative strategies centered around ecology, sustainability, and the rise of future tourism models on the resort island of Gili Meno, Indonesia. It focuses on sustainability of materials, climate issues, and