Nejnižší cena za posledních 45 dní: 402 Kč
Ceny a dostupnost se mohou měnit i několikrát za den. Zkontrolujte si aktuální údaje přímo v e-shopech. Všechny dostupné barvy a velikosti naleznete přímo v e-shopech.
A revelatory model that explains how we buy, sell, work and live. For over a century, anthropologists have immersed themselves in unfamiliar cultures, uncovering the hidden rituals that govern how people act. Now, a new generation of anthropologists are using these methods in a different context - to illuminate the behaviour of businesses and consumers around the globe. In Anthro-Vision, Gillian Tett - bestselling author, Financial Times journalist, and anthropology PhD - reveals how anthropology can make sense of the corporate world. She outlines how anthropology helps explain consumer behaviour - revealing the 'webs of meaning' that underpin our shopping habits, and unpicking the subtle cultural shifts driving the rise of green business. She explores how anthropology can shed light on the workplace, identifying the hidden tribes within the office, and pinpointing which rituals are binding together a team. And she shows how we can all use anthropology in our own lives, too: helping us make better decisions, navigate risk - even work out what our peers are really thinking. Along the way, Tett draws on stories from Tajik villages and Amazon warehouses, Japanese classrooms and Wall Street trading floors, all to reveal the power of anthropology in action. The result is a wholly new way to understand human behaviour. In a short-sighted world, we can all learn to see clearly - using the power of Anthro-Vision.
Produkt Anthro-Vision : How Anthropology Can Explain Business and Life - Tett Gillian označuje EAN kód 9781847942883.
A revelatory model that explains how we buy, sell, work and live. For over a century, anthropologists have immersed themselves in unfamiliar cultures, uncovering the hidden rituals that govern how people act. Now, a new generation of anthropologists are using these methods in a different context -
In an age when the business world is dominated by technology and data analysis, award-winning financial journalist and anthropology PhD Gillian Tett presents a radically different strategy for success: businesses can revolutionize their understanding of behavior by studying consumers, markets, and
'Thought provoking and fresh - this book challenges how we think about economics.'Gillian Tett, Financial Times For further information about recent publicity events and media coverage for Rethinking Capitalism please visit http: //marianamazzucato.com/rethinking-capitalism/ Western capitalism is
Global Vision: How Companies Can Overcome the Pitfalls of Globalization addresses the business challenges that globalization poses. It will help managers improve their global acumen by developing a better understanding of the cultural, political, and economic risks they face as they expand
Digital Anthropology, 2nd Edition explores how human and digital can be explored in relation to one another within issues as diverse as social media use, virtual worlds, hacking, quantified self, blockchain, digital environmentalism and digital representation. The book challenges the prevailing
How to defeat stress, worry, and anxiety to achieve more in business and life. From the international bestselling author of Self-Confidence. Are You A Worrier? Do you seem to worry more than most? Do you find that insignificant things stress you out? Do you sweat the small stuff and the big stuff
'Cheerful and illuminating, full of delicious anecdotes and valuable nuggets. It does what Krueger did best - brings economics to life, and life to economics' The
***BUSINESS BOOK AWARDS - FINALIST 2021*** An inspirational success story that shows how anyone can be a champion, overcome challenges and create a better world for yourself and others 65 Roses and a Trunki: Defying the Odds in Life and Business, is the extraordinary success story of entrepreneur
WALL STREET JOURNAL, LOS ANGELES TIMES, AND USA TODAY BESTSELLER - Anyone--even you --can learn how to harness the power of humor in business (and life), based on the popular class at Stanford's Graduate School of Business. 'The ultimate guide to using the magical power of funny as a tool for
How can new insights into evolution help us solve problems in life, art, business and
How is it possible to think new thoughts? What is creativity and can science explain it? And just how did Coleridge dream up the creatures of The Ancient Mariner? When The Creative Mind: Myths and Mechanisms was first published, Margaret A. Boden's bold and provocative exploration of creativity
How can a person come to understand wars and hatreds well enough to explain them truthfully to a child? The Bower engages this timeless and thorny question through a recounting of the poet-speaker's year in Belfast, Northern Ireland, with her young daughter. The speaker immerses herself in the
Whether making a business deal, talking to friends or booking a holiday, negotiation is going on. And most of us are terrible at it. This book reveals the secrets behind getting more in negotiations - whatever 'more' means to
Noted CEOs, academics, and military personnel share their experience as visionary leaders The Vision Code explores the concept of 'vision' and leadership. The book reveals the secrets of building and executing a strong vision within any organization. Oleg Konovalov--an acclaimed global thought
The authors of the international bestseller Business Model Generation explain how to create value propositions customers can't resist Value Proposition Design helps you tackle the core challenge of every business -- creating compelling products and services customers want to buy. This highly
How can all the nuts and bolts of a business be analyzed effectively in one comprehensive model and translated into a business plan? At various points in the life of a business, entrepreneurs will need to take stock of their ideas and plans and reformulate them in business and financial terms. How
In Conducting Action Research, Coghlan and Shani explain how action research differs from more detached research methods and provides expert guidance on how to engage effectively with it, helping the reader to complete both a successful research project and produce findings that are useful in an
The Power of Less demonstrates how you can streamline your life to achieve your goals and find happiness in a more minimalist existence. Updated with new material tackling social media addiction and information overload, you'll be inspired to shift from wanting everything to needing nothing, and
Re-focus your business plan and achieve the success your business deserves Business owners, and their teams, often lose their way in the midst of the day-to-day stress of generating sales and profits. Whether your goal is selling millions of your product, expanding operations to a new location, or
How do we explain the remarkably abrupt changes that sometimes occur in nature and society--and can we predict why and when they happen? This book offers a comprehensive introduction to critical transitions in complex systems--the radical changes that happen at tipping points when thresholds are
This introduction to the field of cultural anthropology from a Christian perspective exposes students to the excitement and significance of human history and
How can you communicate effectively and create meaningful interactions in an increasingly digital world? By teaching. In Make Yourself Clear, educational experts and entrepreneurs Reshan Richards and Stephen J. Valentine explain the many parallels between teaching and business and offer companies,
Achieve Exceptional Results and Beat Your Competition'... how the power of magic can ignite your own imagination, power through barriers, and get way ahead of any competition.' ―David Copperfield, American magician#1 New Release in Organizational ChangeFirst comes the magic, and then the magic