Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity [With CDROM] (Kaushik Avinash)(Pevná vazba)

Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity [With CDROM] (Kaushik Avinash)(Pevná vazba)

Adeptly address today's business challenges with this powerful new book from web analytics thought leader Avinash Kaushik. Web Analytics 2.0 presents a new framework that will permanently change how you think about analytics. It provides specific recommendations for creating an actionable strategy,

Competing on Analytics: Updated, with a New Introduction - The New Science of Winning (Davenport Thomas H.)(Pevná vazba)

The Data Science Handbook (Cady Field)(Pevná vazba)

A comprehensive overview of data science covering the analytics, programming, and business skills necessary to master the discipline Finding a good data scientist has been likened to hunting for a unicorn: the required combination of technical skills is simply very hard to find in one person. In

Science and Art: The Painted Surface (Sgamellotti Antonio)(Pevná vazba)

Science and art are increasingly interconnected in the activities of the study and conservation of works of art. Science plays a key role in cultural heritage, from developing new analytical techniques for studying the art, to investigating new ways of preserving the materials for the future. For

Data Science and Big Data Analytics: Discovering, Analyzing, Visualizing and Presenting Data (Emc Education Services)(Pevná vazba)

Data Science and Big Data Analytics is about harnessing the power of data for new insights. The book covers the breadth of activities and methods and tools that Data Scientists use. The content focuses on concepts, principles and practical applications that are applicable to any industry and

The Chemistry of Fragrances: From Perfumer to Consumer (Sell Charles S.)(Pevná vazba)

Modern perfumery is a blend of art, science and technology, with chemistry being the central science involved. The Chemistry of Fragrances aims to educate and entertain, and inform the audience of the very latest chemistry, techniques and tools applied to fragrance creativity. Beginning with the

The Art of Science: The Interwoven History of Two Disciplines (Holme Adrian)(Pevná vazba)

The Art of Science explores the work of forty artists and artist-scientists whose work has furthered and made visible the relationship between these fields of creativity and discovery. Lavishly illustrated, the book authoritatively explores the age-old affinity between two disciplines whose

Polaroid Project - At the Intersection of Art and Technology (Ewing William A.)(Pevná vazba)

The definitive illustrated publication on the art and science of

Handbook of Regression Modeling in People Analytics: With Examples in R and Python (McNulty Keith)(Pevná vazba)

Despite the recent rapid growth in machine learning and predictive analytics, many of the statistical questions that are faced by researchers and practitioners still involve explaining why something is happening. Regression analysis is the best 'swiss army knife' we have for answering these kinds

Cultural Analytics (Manovich Lev)(Pevná vazba)

A book at the intersection of data science and media studies, presenting concepts and methods for computational analysis of cultural data. How can we see a billion images? What analytical methods can we bring to bear on the astonishing scale of digital culture--the billions of photographs shared on

Super Strategist: The Art and Science of Modern Account Planning (Bielby Lesley)(Pevná vazba)

Super Strategist: The Art and Science of Modern Account Planning is the only modern guide to advertising's arguably most vital discipline, that has been written with the passion of someone who's found their calling and the wisdom of an industry veteran who is still actively leading strategy in a

Modernist Bread (Myhrvold Nathan)(Pevná vazba)

Modernist Bread: The Art and Science is a revolutionary new understanding of one of the most important staples of the human diet. Created by the team that published the award-winning Modernist Cuisine: The Art and Science of Cooking, this massive treasury of practical knowledge and groundbreaking

EW 103: TACTICAL BATTLEFIELD Communications Electronic Warfare [With CDROM and Free Space Attenuation] (Adamy David L.)(Pevná vazba)

Part of the Artech House EW 100 series, this book covers the practical aspects of electronic warfare against enemy communication. From communications math, receiving systems, and signals, to communications emitter location, intercept, and jamming, this book covers the key topics in the

Science Comics: Spiders: Worldwide Webs (Howard Tait)(Pevná vazba)

'Surf the web' with this volume of Science Comics, First Second's action-packed nonfiction graphic novel series! When a sister and brother agree to help a talking spider find her missing child, they don't realize that it will take them on a journey across the globe! Along the way they'll meet

Advances in Life Sciences(Pevná vazba)

Provides state-of-the-art information and highlights the current developments in life sciences. This text encompasses topics on viruses to crop plants, comprising seventeen reviews and six original articles. For the benefit of graduate and postgraduate students and researchers, a chapter on the use

Applications of Management Science (Kleinman Gary)(Pevná vazba)

Applications of Management Science presents state-of-the-art studies in the application of management science to solve significant managerial decision-making problems. Volume 15 examines management science application to data envelopment analysis, efficiency and supply chain, quality multi-criteria

The Art of Systems Architecting (Maier Mark W.)(Pevná vazba)

If engineering is the art and science of technical problem solving, systems architecting happens when you don't yet know what the problem is. The third edition of a highly respected bestseller, The Art of Systems Architecting provides in-depth coverage of the least understood part of systems

Illuminating Natural History: The Art and Science of Mark Catesby (McBurney Henrietta)(Pevná vazba)

The life and art of the 18th-century naturalist Mark Catesby, and his pioneering work depicting the flora and fauna of North America, are explored in vibrant detail This book explores the life and work of the celebrated eighteenth-century English naturalist, explorer, artist and author Mark

Effective Data Storytelling: How to Drive Change with Data, Narrative and Visuals (Dykes Brent)(Pevná vazba)

Master the art and science of data storytelling--with frameworks and techniques to help you craft compelling stories with data. The ability to effectively communicate with data is no longer a luxury in today's economy; it is a necessity. Transforming data into visual communication is only one part

Customer Relationship Management: Concept, Strategy, and Tools (Kumar V.)(Pevná vazba)

This book presents an extensive discussion of the strategic and tactical aspects of customer relationship management as we know it today. It helps readers obtain a comprehensive grasp of CRM strategy, concepts and tools and provides all the necessary steps in managing profitable customer

Remember: The Science of Memory and the Art of Forgetting (Genova Lisa)(Pevná vazba)

A fascinating exploration of the intricacies of how we remember, why we forget, and what we can do to protect our memories, from the Harvard-trained neuroscientist and bestselling author of Still Alice.'Using her expertise as a neuroscientist and her gifts as a storyteller, Lisa Genova explains the

King & Collector: Henry VIII and the Art of Kingship (Collins Linda)(Pevná vazba)

A sumptuous guide to the art of Henry VIII--with analysis of what his collection of paintings and artworks reveal about the man and his reign No English king is as well-known to us as Henry VIII: famous for six marriages; for dissolving the monasteries and creating the Church of England; and for

Art of Raya and the Last Dragon (Hurley Kalikolehua)(Pevná vazba)

With never-before-seen development art, character sketches, storyboards, and color scripts, The Art of Raya and the Last Dragon gives fans a front-row view of the making of the Walt Disney Animation Studios' animated feature. - Art book from the new Disney film, Raya and the Last Dragon- Features

Sapira's Art & Science of Bedside Diagnosis (Orient Jane)(Pevná vazba)

Essential reading for beginning and experienced clinicians alike, Sapira's Art & Science of Bedside Diagnosis, Fifth Edition, discusses the patient interview and the physical examination in an engaging, storytelling style. Tried and true methods are described in step-by-step detail, and include