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We are in a major shift in a fundamental aspect of how businesses grow, how buyers purchase, and how businesses build meaningful conversations and customer relationships. Companies who align their vision, philosophy, process, systems, and tools with the way buyers think, learn, discover, and purchase will have a huge competitive advantage. Organizations need to adjust their mindset and build a strategic foundation to deal with these facts and not just update a business plan. Inbound Organization will show leaders how to build their company's future around Inbound principles and strengthen the structural foundations necessary to deal with the changes in buyer behavior. It will show readers why and how the inbound customer experience conversation belongs in the boardrooms and on the desks of founders, entrepreneurs, business leaders, and anyone that has a responsibility to leader
We are in a major shift in a fundamental aspect of how businesses grow, how buyers purchase, and how businesses build meaningful conversations and customer relationships. Companies who align their vision, philosophy, process, systems, and tools with the way buyers think, learn, discover, and
Use data, technology, and inbound selling to build a remarkable team and accelerate sales The Sales Acceleration Formula provides a scalable, predictable approach to growing revenue and building a winning sales team. Everyone wants to build the next $100 million business and author Mark Roberge has
Develop and implement an effective content strategy tailored to your business's needs Inbound Content is a step-by-step manual for attracting the right people, turning them into leads, and closing them into customers. Today, everyone knows that content is king. It's how we engage, how we inform,
Change the way you think about sales to sell more, and sell better. Over the past decade, Inbound Marketing has changed the way companies earn buyers' trust and build their brands - through meaningful, helpful content. But with that change comes unprecedented access to information in a few quick
Transform your company's critical operations--and its destiny--through a powerful kaizen-focused strategy designed for 21st century efficiency A pioneer of the operational excellence movement that continues to transform businesses across the world, Masaaki Imai takes you to the next step of
The only way to lead breakthrough change is by overcoming the human foibles and biases--incrementalism, habits and routines, discomfort with ambiguity, politics and fear--that hold people back. This book reveals an innovative process, and an unusual set of tools, grounded in the latest research in
Your company's workforce is its most valuable asset. It is the employees who translate your organization's strategy into reality, interact with consumers and determine the corporate brand. Living the Brand demonstrates how you can empower and enthuse your employees to create 'brand champions'. This
Transform your organization with speed and efficiency using this insightful new resource Incremental improvement is no longer sufficient in helping organizations navigate the complexity, uncertainty and volatility of today's world. In Change: How Organizations Achieve Hard-to-Imagine Results in
Transform your organization using Agile principles with this proven framework The Six Disciplines of Agile Marketing provides a proven framework for applying Agile principles and processes to marketing. Written by celebrated consultant Jim Ewel, this book provides a concise, approachable, and
Our two organizations, Northern Telecom Europe Limited and Oracle Corporation UK Limited, share a number of things in common. Both are striving to become world class in markets where technology is moving fast and market change is moving even faster. Both are responding urgently to the challenge of
How should you grow your organization? It's one of the most challenging questions an executive team faces--and the wrong answer can break your firm. The problem is most firms' growth strategies emphasize just one type of growth--some focus on organic growth, others on M&A. When these strategies
Praise for BrandED 'A great resource for educators who want to strengthen their connections with students, teachers, parents, and the wider community. These two innovative leaders don't just capture how to tell the story of a school--they show how to create it.'--Adam Grant, New York Times
Harness the power of communities, both inside and outside of your organization, to drive value and revenue, activate your employees' and customers' talents, and create a highly engaged, loyal customer base.What if you discovered a blueprint that could grow your brand's reputation and loyalty,
Whether it's selling your company's product in the boardroom or selling yourself on eating healthy, everything in life can--and should--be treated as a sale. And as sales expert Grant Cardone explains, knowing the principles of selling is a prerequisite for success of any kind. In Sell or Be Sold,
Lead your organization to become evidence-driven Data. It's the benchmark that informs corporate projections, decision-making, and analysis. But, why do many organizations that see themselves as data-driven fail to thrive? In Leading with AI and Analytics, two renowned experts from the Kellogg
Master the magic of matchmaking in this fun and practical guide to using witchcraft to find your perfect partner. Now you can find love faster than ever with this complete guide to magical matchmaking The Witch's Book of Love has all the spells and solutions to help you on your quest for
Unlock your potential and finally move forward.A recent study showed that when doctors tell heart patients they will die if they don't change their habits, only one in seven will be able to follow through successfully. Desire and motivation aren't enough: even when it's literally a matter of life
Using the methods of renowned reader Brigit Esselmont, Everyday Tarot blends mysticism with actionable self-help to create a method for building the life you want, using the ancient wisdom of Tarot. This approachable guide, from the founder of the incredibly popular website Biddy Tarot, brings the
Set your sights on High-Potential leadership and help your organization thriveIn today's tumultuous and rapidly evolving business environment, High-Potential leaders are in high demand. Do you possess the relationship skills, strategic vision, innovation, and determination needed to thrive as a
Discover how artificial intelligence can improve how your organization practices law with this compelling resource from the creators of one of the world's leading legal AI platforms. AI for Lawyers: How Artificial Intelligence is Adding Value, Amplifying Expertise, and Transforming Careers
How to Build a Motorcycle leads you through all the key stages - from initially finding the right project for your skill level, to sourcing a base bike and safely taking on some full-on bike-building tasks. With clear, easy-to-follow instructions, proper advice and specially commissioned
How can we build an organization or institution that treats people equitably? How do we develop conscientious communities where people's voices are heard and not silenced? How can we go from half-truths and alternative facts to real truths? How can we reduce or eliminate societal ills such as
Fully revised, this second edition offers a proven strategy for using ambidexterity to build discontinuous growth for mature organizations, and the flexibility to adapt in fast-changing environments. Why do successful firms find it so difficult to adapt in the face of change - to innovate? In the
The perfect one-stop manual on how to rearrange and energize your home and life using simple Feng Shui. Bringing ancient wisdom into 21st-century lives, this is the ultimate easy-to-follow handbook on Feng Shui. Packed with practical advice, creative solutions and inventive suggestions for every